Flexible living in Bournemouth

Investor Overview · 2026
Results · September – May

Trading performance to date.

AD Spend£39k
Return£400k+
ROAS≈ 10x
V2/V3 Platform Build Cost
£60k
Custom V3 booking engine, built in-house
£200k+ equivalent market value
65%
Revenue from organic & direct
100/100
Google PageSpeed score
25%
Guest retention rate
5%
Commission vs 15–20% OTA fees
Product & Platform

What we've built.

AI Booking Agent

Conversational agent that handles reservations end to end and answers guest queries inside the booking flow.

Live in production · support knowledge base expanding
Access

Owners Dashboard

Onboard third-party hotels and apartments, then manage listings, pricing, availability and payouts from one panel.

Lets Flexiestays operate as an OTA, not just an operator
Access

Mobile-First Web App

Full search, booking, account and modification flow engineered for mobile first, where most guests arrive.

Booking modification live · server-side tracking
Access

Performance & SEO

95+ PageSpeed, 96 accessibility, 100 best practices, 100 SEO, with a 1.4s largest contentful paint.

Perfect Google desktop score
Access

Flexienews Blog

Local-guide content engine. Property pages rank organically for high-intent search across Bournemouth and Dorset.

~58% of revenue now comes from organic
Access

Flexie Perks

Member discounts and partnerships with local Bournemouth businesses, plus the 10% direct-booking incentive.

Loyalty layer + local partner network
Access
2M+
Instagram views
10k+
Followers across all networks
14k
Email marketing list
700+
Active platform users
Investment Plan · 24 months

Media allocation.

£250k per year across five channels. Hover any month, switch between years.

Spend by Channel, per Month

Projected Returns

Turnover, spend and ROAS.

Per month, across both years. Switch between years below.

Turnover vs Spend

Turnover
Ad spend
Blended ROAS
Volume Model

Bookings required.

Bookings needed to hit each month's turnover at the seasonal average ticket. Drag the slider to test a flat ticket.

Bookings per Month

Test a flat average ticket
£820
£500£1,350£2,200
2,195
bookings needed across the year
Annual Budget · per year

Where the capital goes.

£504,000 deployed each year across growth, brand, team and tooling — £1,008,000.00 over the two-year plan.

Ads Budget
£250,000/yr
Marketing & Operations Team
£100,000/yr
PR & Communications
£40,000/yr
Branded Merch & Guest Amenities
£20,000/yr
App Security
£20,000/yr
AFC Bournemouth Sponsorship
£17,000/yr
Industry Events & Short Stay Summit
£15,000/yr
Owners Budget
£15,000/yr
Micro-Influencer Partnerships
£12,000/yr
Pop-Up Stand Campaigns
£10,000/yr
Operational Tools (SW, SMS, Email, AI)
£5,000/yr
Total per year
£504,000
Two-year investment
£1,008,000.00